Disaster Management Through Digital Platforms: Online Crowdfunding Communities Respond to the COVID-19 Pandemic

We study how digital crowdfunding platforms can help replenish the sudden economic deficiencies that accompany a global crisis. Specifically, we examine whether public schools, which suffered severe setbacks during the COVID-19 crisis, were able to generate support from online fundraising communities. We study how the shutdown of schools and the shift to online learning in the United States affected private fundraising on the DonorsChoose.org platform. We find evidence that, after the exogenous shock caused by stay-at-home orders, donations to schools increased and the increased level of concern moves toward high-need schools. Moreover, we find a shift in donation patterns, wherein donors swiftly adapted to renewed priorities and redistributed their resources to immediate needs around digital learning infrastructure. Our findings reveal the pivotal role digital platforms can play in facilitating community resilience during times of crisis. © 2022 IEEE Computer Society. All rights reserved.

Work-life inclusion for women's career equality: Why it matters and what to do about it

Gender equality has become a hot topic in management as business leaders face growing pressures to advance women who remain significantly under-represented in key leadership jobs and face an on-going pay and stock equity gap. Growing market interest has also spawned diversity and inclusion research centers led by star faculty as organizational vehicles to enhance fundraising, social relevance, and reputation. Then, Covid- 19 hit, and work-life tensions related to gender equality, which existed before the pandemic, were accentuated as women's' default parenting, schooling supervision, and other domestic roles rose at the same time that often-mandated remote work skyrocketed. Therefore, as leaders prepare to manage through and beyond the pandemic, it is important to identify how gender interacts with work-life inclusion issues in order for managers to take action to advance women's career equality (PsycInfo Database Record (c) 2022 APA, all rights reserved)

What do you value? Examining gendered responses to appeal letters

This study builds on previous inductive analysis of fundraising professionals' choices in writing acquisition letters. Fundraisers often write in a way that aligns with one of two personal values, either foregrounding aspects of self-transcendent Universalism values (an appreciation for community and the welfare of all people) or of conservation Security values (those of personal safety and stability for close others). Previous research also indicates that while women and men have different donation styles, targeted motivating language has yet to be explored. Using a national sample, this research tests public response to letters written for a fictional children's charity using content aligned with each option separately, and combined, compared to a control version. Using an experimental dictator game, Universalism values are found to be negatively related to giving across the board as compared to the valueless treatment. We find no statistically significant improvement in donor responses to acquisition appeals that choose to highlight either Universalism or Security values between men and women, although men were marginally less responsive to Universal, self-transcendent values language. The discussion attempts to make sense of these results and the possible complications of running a donor acquisition campaign in the time of COVID-19. © 2022 The Authors. Journal of Philanthropy and Marketing published by John Wiley & Sons Ltd.

Embodied philanthropy and sir captain tom moore's "walk for the nhs"

Recent decades have witnessed growing popularity in embodied philanthropy, where participants undertake various types of publicly displayed bodily labour in support of their respective causes. The fundraising potential of such efforts reached extraordinary heights during Sir Captain Thomas Moore's "Walk for the National Health Service," wherein the 99-year-old World War II veteran walked laps of his garden to raise funds during the COVID-19 pandemic. Within less than a month "Captain Tom" raised over 30 million, the highest amount ever by an individual charity walker. To better understand the social and cultural drivers behind Moore's incredible popularity this article applies Julie Robert's theoretical framework of embodied philanthropy, exploring the multivalent semiotic potential that Moore radiated through his age, disability, military adornments, Yorkshire grit, and unfailingly positive, aphoristic style of speaking. During a time of global crisis, this distinct array of bodily affordances enabled Captain Tom to simultaneously serve as an honest broker, teacher, exemplar, rallying figure, and ultimately martyr. Such practices of sacrificial citizenship, however, raise troubling questions, particularly in relation to expectations that fellow citizens should likewise stoically uphold civic-minded resilience during times of crisis. Furthermore, while the potential benefits can prove extraordinarily impactful, organizations should exercise care in too readily attaching themselves to particular causes, lest they become complicit in contentious agendas or even inadvertently mislead donors. (PsycInfo Database Record (c) 2022 APA, all rights reserved)

‘The Biggest Charity You've Never Heard of': Institutional Logics of Charity and the State in Public Fundraising in Scotland's NHS

The boundaries between state and charitable activities within the NHS are set out in regulations but are also enacted, blurred, and contested through local practices. This article reports research on NHS Charities– charitable funds set up within NHS organizations to enhance statutory provision – in Scotland. We analysed financial accounts and conducted qualitative interviews with staff in 12 of the 14 NHS Charities in Scotland, where they are generally known as endowments. Our findings suggest that Scotland's endowments are relatively wealthy in charitable terms, but that this wealth is unevenly distributed when population size and socio-economic deprivation are considered. We also identify two diverging organisational approaches to decisions, including those about appropriate and inappropriate fundraising. We argue that these approaches cohere with contrasting ‘state' and ‘charitable' institutional logics, which in turn imply different attitudes to potential inequalities, and to relationships with local publics.

It is not what you do, it is how you do it: exploring the techniques UK hospices use on Facebook to create online engagement

Facebook has become an essential tool for hospices in their engagement with their communities online, and during the COVID-19 pandemic it became a lifeline to many hospices as a way to continue communicating with supporters. Yet, there is a severe lack of academic research into how hospices can use the tool to successfully generate engagement. This piece of research aims to fill this gap and create practical recommendations by comparing Facebook posts curated by hospices of different sizes who use the same technique with different levels of interaction. This highlights that the focus of research needs to move away from what content charities are creating and look at how they are creating it.

Donors' attitude towards fundraising efforts in UAE during COVID-19 pandemic: the moderating role of ethics

Purpose: This study aims to explore the antecedents of donors' attitudes toward fundraising campaigns to fight COVID-19 in the United Arab Emirates (UAE) during the pandemic crisis. This manuscript identified how moderating effects of ethical dimensions can strengthen the relationship between trust in charity and charity projects with their attitude to raise funds to mitigate pandemic repercussions. Design/methodology/approach: This study follows a quantitative approach by administering survey instruments to collect the data from the sample of respondents. A total of 391 responses were obtained adopting snowball sampling and analyzed through structural equation modeling (SEM) to derive meaningful results for path analysis. Findings: The findings of this study indicate that certain insights need to be considered to trigger the donors' attitude toward raising or participating in charity-oriented campaigns, especially during pandemic situations. For instance, organizing more transformable processes in charity projects and establishing more trust factors among donors is highly essential in charity activities. Similarly, promoting ethical dimensions of the donors toward supporting the vulnerable more effectively and encouraging them to participate or organize philanthropic activities certainly benefit and support this noble cause. Practical implications: This study will help the government and nonprofit organizations in devising their campaigns for raising funds. The findings of this study suggest that ethics is an important consideration and driver for donors in philanthropy-serving organizations and individuals. Originality/value: This research contributes to the literature on donation and philanthropic studies focusing on fundraising campaigns attitudes during COVID-19. This study contributes influential factors and attitudes of individuals and organizations toward charity and philanthropic service. © 2022, Emerald Publishing Limited.

COVID-19 and Online Fundraising: Seeing the Pandemic on Social Media

Coronavirus disease (COVID-19) which first appeared at the end of 2019 has become a pandemic and instantly changed the way people interact. Not only because this virus has claimed many victims, but also because of policies to limit physical activity. These conditions have contributed to the emergence of solidarity in the form of online fundraising in society. Therefore, this research, intends to look at two online fundraisings;first, which was initiated by the People's Consultative Assembly of the Republic of Indonesia (MPR RI), and second, which was initiated by Narasi Tv. In addition, this research looks at fundraising within the framework of a theatrical event which consists of various elements, tries to unveil the ideology that operates behind the events, and describes the audience's response as a result of their interpreting process towards the online fundraisings. Since the phenomenon being analyzed is online activity, this research uses netnography as a method to observe textual communication and multimedia communication which is the data in this research. The researchers argue that these two-fundraising had different characteristics of initiator, stage, and actor, so that each had different ideological implications as well. The different characteristics also produce different responses as the interpretation of the audience. Copyright © 2022 by Cherkas Global University.

Donors' attitude towards fundraising efforts in UAE during COVID-19 pandemic: the moderating role of ethics

Purpose This study aims to explore the antecedents of donors' attitudes toward fundraising campaigns to fight COVID-19 in the United Arab Emirates (UAE) during the pandemic crisis. This manuscript identified how moderating effects of ethical dimensions can strengthen the relationship between trust in charity and charity projects with their attitude to raise funds to mitigate pandemic repercussions. Design/methodology/approach This study follows a quantitative approach by administering survey instruments to collect the data from the sample of respondents. A total of 391 responses were obtained adopting snowball sampling and analyzed through structural equation modeling (SEM) to derive meaningful results for path analysis. Findings The findings of this study indicate that certain insights need to be considered to trigger the donors' attitude toward raising or participating in charity-oriented campaigns, especially during pandemic situations. For instance, organizing more transformable processes in charity projects and establishing more trust factors among donors is highly essential in charity activities. Similarly, promoting ethical dimensions of the donors toward supporting the vulnerable more effectively and encouraging them to participate or organize philanthropic activities certainly benefit and support this noble cause. Practical implications This study will help the government and nonprofit organizations in devising their campaigns for raising funds. The findings of this study suggest that ethics is an important consideration and driver for donors in philanthropy-serving organizations and individuals. Originality/value This research contributes to the literature on donation and philanthropic studies focusing on fundraising campaigns attitudes during COVID-19. This study contributes influential factors and attitudes of individuals and organizations toward charity and philanthropic service.

DETERMINANTS OF ATTITUDES TOWARDS COVID-19 DONATIONS AND THE MODERATING ROLE OF ETHICS IN FINANCIAL FUNDRAISING: THE CASE STUDY OF SAUDI ARABIA

The aim of this study was to examine the responses to the fundraising during the COVID- 19 pandemic, to support the efforts of government in the Kingdom of Saudi Arabia (KSA), to counter the COVID-19 pandemic. A quantitative survey instrument was developed, validated, and administered. A total of 113 usable responses were obtained, by using the snowballing sampling technique. Hierarchical multiple regression (HMR) was employed to run the study model and significant results were obtained. The results revealed that all the components were positive and did have significant association with donors' attitudes towards fundraising appeal for countering the COVID-19 pandemic. It also demonstrated the moderating and significant effect of ethics on the attitude of donors' responses. This study is probably the first study to focus on fundraising attitudes during the COVID-19 pandemic in KSA.

The new world of philanthropy: How changing financial behavior, public policies, and COVID-19 affect nonprofit fundraising and marketing.

Evolving financial behavior, an unpredictable public policy atmosphere, and an unparalleled global pandemic have collaborated to disrupt nonprofit fundraising. The COVID-19 pandemic alone exacerbated consumer demands for nonprofit services while curtailing nonprofit organizations' ability to fundraise. Without fundraising, nonprofit organizations cannot achieve their mission or support their causes, leading to a precarious situation for societal well-being. Meanwhile, consumers are changing their financial behaviors, with younger generations often going cashless. At the same time, governments continue to change policies that affect nonprofit organizations. In keeping with the transformative consumer research movement, the present study provides a conceptual framework for the state of nonprofit fundraising amid the challenges associated with changes in financial behavior and public policy, coupled with the effects of the global pandemic. Marketing strategies for fundraising success are presented to aid nonprofits going forward and serve societal interests.

Moral Obligation, Fundraising Trust and Online Giving Sustainability: Evidence from China

The new information technology brings a new proposition to the practice and theoretical research of online giving. However, there is still a lack of empirical research for the specific causes and mechanism of individuals' participation in online giving, especially how to transform "one-time giving" into "continuous giving". Using the first-hand survey data in the crisis of Covid-2019, the paper finds that the crisis inspired the first online charity donation of college students, but the willingness of the individuals who participated in the online giving for the first time was significantly lower than those who have multiple online giving experience. What's more, there are significant differences in the key factors influencing the two groups of donors to make a continuous online charitable donation in the future. For the individuals who participated in an online giving for the first time, both moral obligation and fundraising trust had significant promoting effects. However, for individuals with multiple online giving experiences, the impact of moral obligation is not significant, and the most important factor is fundraising trust. Therefore, in the practice, improving the social reputation of the organizations and creating a good charity fundraising environment can effectively promote individual continuous online donation, which is an important basic strategy for NPOs to cultivate stable funding sources. Furthermore, when soliciting donations from the public who have participated in charitable donations many times, NPOs could emphasize the actual social benefits of the giving behavior and disseminate the process information of fundraising. However, for the charitable donors who are less involved or potential donors, NPOs should highlight the moral norms and social basic emotions.

Beyond survival mode: Organizational resilience capabilities in nonprofit arts and culture fundraising during the Covid-19 pandemic.

Organizational resilience remains an under-explored topic in the nonprofit management literature (Searing et al., 2021). Despite an increasing number of studies framed by management perspectives and organizational theory, their focus is on how forprofit organisations react against external crisis by developing 'resilience capabilities'; ways of understanding and of working designed to reduce uncertainty and restore balance to the organisation (Lengnick-Hall, et al., 2011; Williams et al., 2017). This article draws on literature on 'resilience capabilities' and on in-depth interviews with nonprofit fundraisers, carried out during the early stages of the Covid-19 pandemic, to examine how they compensated for a sudden drop in financial revenue by devising alternative, strategic ways of fundraising. It argues that non-profit fundraisers deployed cross-capability building, which combined and merged emotion-related and behavioural capabilities to achieve strategic, practical results.

Configurational paths to medical crowdfunding success and failure based on a crisp-set qualitative comparative analysis

Purpose>With the increasing use of crowdfunding platforms in raising funds, it has become an important and oft-researched topic to analyze the critical factors associated with successful or failed crowdfunding. However, as a major subject of crowdfunding, medical crowdfunding has received much less scholarly attention. The purpose of this paper is to explore how contingency factors combine and casually connect in determining the success or failure of medical crowdfunding projects based on signal theory.Design/methodology/approach>The paper adopts the crisp-set qualitative comparative analysis to analyze the causal configurations of 200 projects posted on a leading medical crowdfunding platform in China “Tencent Donation.” Five anecdotal conditions that could have an impact on the outcome of medical crowdfunding campions were identified. Three relate to the project (funding duration, number of images and number of updates) and two relate to the funding participants (type of suffer and type of fund-raiser).Findings>The results show that diversified configurations of the aforementioned conditions are found (six configurations for successful medical crowdfunding projects and four configurations for failed ones).Originality/value>Despite the fact that there are a considerably large number of medical crowdfunding projects, relatively few researches have been conducted to investigate configurational paths to medical crowdfunding success and failure. It is found that there are certain combinations of conditions that are clearly superior to other configurations in explaining the observed outcomes.

Embodied philanthropy and Sir Captain Tom Moore's “Walk for the NHS”

Recent decades have witnessed growing popularity in embodied philanthropy, where participants undertake various types of publicly displayed bodily labour in support of their respective causes. The fundraising potential of such efforts reached extraordinary heights during Sir Captain Thomas Moore's “Walk for the National Health Service,” wherein the 99-year-old World War II veteran walked laps of his garden to raise funds during the COVID-19 pandemic. Within less than a month “Captain Tom” raised over £30 million, the highest amount ever by an individual charity walker. To better understand the social and cultural drivers behind Moore's incredible popularity this article applies Julie Robert's theoretical framework of embodied philanthropy, exploring the multivalent semiotic potential that Moore radiated through his age, disability, military adornments, Yorkshire grit, and unfailingly positive, aphoristic style of speaking. During a time of global crisis, this distinct array of bodily affordances enabled Captain Tom to simultaneously serve as an honest broker, teacher, exemplar, rallying figure, and ultimately martyr. Such practices of sacrificial citizenship, however, raise troubling questions, particularly in relation to expectations that fellow citizens should likewise stoically uphold civic-minded resilience during times of crisis. Furthermore, while the potential benefits can prove extraordinarily impactful, organizations should exercise care in too readily attaching themselves to particular causes, lest they become complicit in contentious agendas or even inadvertently mislead donors. © 2022 The Authors. Journal of Philanthropy and Marketing published by John Wiley & Sons Ltd.

Thank You for Supporting NEHA

The article describes the gratitude demonstrated by the National Environmental Health Association (NEHA) to individuals that provided financial support to the organization.

Early Crowdfunding Response to the COVID-19 Pandemic: Cross-sectional Study.

BACKGROUND: As the number of COVID-19 cases increased precipitously in the United States, policy makers and health officials marshalled their pandemic responses. As the economic impacts multiplied, anecdotal reports noted the increased use of web-based crowdfunding to defray these costs. OBJECTIVE: We examined the web-based crowdfunding response in the early stage of the COVID-19 pandemic in the United States to understand the incidence of initiation of COVID-19-related campaigns and compare them to non-COVID-19-related campaigns. METHODS: On May 16, 2020, we extracted all available data available on US campaigns that contained narratives and were created between January 1 and May 10, 2020, on GoFundMe. We identified the subset of COVID-19-related campaigns using keywords relevant to the COVID-19 pandemic. We explored the incidence of COVID-19-related campaigns by geography, by category, and over time, and we compared the characteristics of the campaigns to those of non-COVID-19-related campaigns after March 11, when the pandemic was declared. We then used a natural language processing algorithm to cluster campaigns by narrative content using overlapping keywords. RESULTS: We found that there was a substantial increase in overall GoFundMe web-based crowdfunding campaigns in March, largely attributable to COVID-19-related campaigns. However, as the COVID-19 pandemic persisted and progressed, the number of campaigns per COVID-19 case declined more than tenfold across all states. The states with the earliest disease burden had the fewest campaigns per case, indicating a lack of a case-dependent response. COVID-19-related campaigns raised more money, had a longer narrative description, and were more likely to be shared on Facebook than other campaigns in the study period. CONCLUSIONS: Web-based crowdfunding appears to be a stopgap for only a minority of campaigners. The novelty of an emergency likely impacts both campaign initiation and crowdfunding success, as it reflects the affective response of a community. Crowdfunding activity likely serves as an early signal for emerging needs and societal sentiment for communities in acute distress that could be used by governments and aid organizations to guide disaster relief and policy.

Effect Evaluation of the Long-Term Care Insurance (LTCI) System on the Health Care of the Elderly: A Review.

BACKGROUND: How to cope with the rapid growth of LTC (long-term care) needs for the old people without activities of daily living (ADL), which is also a serious hazard caused by public health emergencies such as COVID-2019 and SARS (2003), has become an urgent task in China, Germany, Japan, and other aging countries. As a response, the LTCI (long-term care insurance) system has been executed among European countries and piloted in 15 cities of China in 2016. Subsequently, the influence and dilemma of LTCI system have become a hot academic topic in the past 20 years. METHODS: The review was carried out to reveal the effects of the LTCI system on different economic entities by reviewing relevant literature published from January 2008 to September 2019. The quality of 25 quantitative and 24 qualitative articles was evaluated using the JBI and CASP critical evaluation checklist, respectively. RESULTS: The review systematically examines the effects of the LTCI system on different microeconomic entities such as caretakers or their families and macroeconomic entities such as government spending. The results show that the LTCI system has a great impact on social welfare. For example, LTCI has a positive effect on the health and life quality of the disabled elderly. However, the role of LTCI in alleviating the financial burden on families with the disabled elderly may be limited. CONCLUSION: Implementation of LTCI system not only in reducing the physical and mental health problems of health care recipients and providers, and the economic burden of their families, but also promote the development of health care service industry and further improvement of the health care system. However, the dilemma and sustainable development of the LTCI system is the government needs to focus on in the future due to the sustainability of its funding sources.